Saturday, October 13, 2012

The Design of the Design of the Design

Design is a big word these days and it is almost a stance of worship that some things we make have such a design following.  I have an iPhone.  It belongs to my company.  I would have accepted a good Droid if that was their pick.  It is better for my use than a Blackberry.

Droid, iPhone, and Blackberry.  Each have their followers and while the use of the Droid and iPhone are quite similar, the Blackberry still is a powerful device for those who it fits best for.  That is why it still sells.  Learn to use the thing and it is a powerful tool for business.

The Droid - iPhone world is different.  New offerings from Motorola, Samsung, and Apple have brought some very intelligent, smart, and crafty offerings to market that stun the imagination.  Steve Jobs is getting far better known as the tyrant designer beater than the Buddhist Business Guru but he had an idea that others designed.

Then there are the designers.  They design.  Pulling soft edges and durable material wisdom coupled with easy to use powerful robust software out of mid air into a manufacturer ready sleek device that is made for pennies on the US dollar.

Well not really.  The designers have methodologies and standards to help them work a design into a a reality.  These methodologies and standards have designs behind them that have been build, redesigned, and refactored to enable proper designs that work.  Behind these designs are other layers of designs that are all part of getting stuff done and getting it into your hands.

Think about it.  How many layers of design are behind the design of the device you using to read this?  Thinking about design differently?  I am.

-M